This animated short video makes up another one of our list of the greatest commercials ever. John Kahrs, the recipient of the Academy Award, directs this gripping and poignant widow's narrative.
According to Lyft's creative director Ricardo Viramontes, the drivers and passengers that make the ride more than just a journey served as inspiration for this animated short video. It demonstrates how the Lyft experience brings people together and fosters connections.
In addition to demonstrating how to use their service, Lyft's animated film commercial increases consumer confidence in the company.Indeed, there's still more fascinating information about this video: Sir the Baptist, a former Lyft driver who is now a recording artist, wrote the original song "Movin.
